QUINT & QUINT: Visual Storytelling and Impact Marketing

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Quint & Quint is a visual storytelling and impact marketing agency based in New York City. We use an artful blend of documentary photography and video production to help select institutions and nonprofits wildly surpass their fundraising and brand awareness campaign goals.

Posts tagged Wells Fargo
Re-brands only work when the story is true: Wells Fargo fights to regain public trust.
wellsfargo_rebrand

Re-brands only work when the story is true: Wells Fargo fights to regain public trust.

Wells Fargo’s recent “Re-established” re-brand campaign aimed at rebuilding relationships with their customers that were damaged after their shady business practices came to light after the Great Recession. However, a brand’s story only works when it rings true. Now, reports are being made that employees continue to be pressured to meet ambitious internal performance goals, sometimes at the detriment of clients long-term financial health. Vox.com brings you the full story.